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Covid-19 and the Cannabis Industry

Every type of battle an industry can face has occurred in the cannabis industry. From insane taxes and regulations, to rampant corruption and shady business practices. However, NOTHING compares to the challenges Covid 19 poses. 

The publicly traded cannabis industry ended 2019 with a capital crash. Now, thanks to Covid-19, cannabis has entered into yet another unknown territory. Early investors and small business owners are now finding themselves with very few options, leaving all of us to wonder – who will survive, who will sell out, and who will close permanently?

The philosopher, Heraclitus, comes to mind when describing the cannabis industry – “the only constant is change”. 

There is one thing we can be sure of, our industry and our world will never be the same again. 

3 Lessons Learned

  • There is a playbook to weathering financial crises:
  1. Fiscal Response
  2. Monetary response
  3. Health response
  • Take this time to get your game plan straight and start seeking investment again – it may sound counter-intuitive, but the goal is to be top of mind when the spigot turns on
  • As the old adage goes: When everyone is greedy, be fearful, when everyone is fearful, be greedy 

Guest Bio and Social Media Links

Colby is a 22 year veteran of the financial services industry working with many of the largest institutional and private investors.  As CEO of Quiver Holdings LLC Colby has provided strategic guidance to private companies throughout their capital raising campaigns. Colby has been educating and managing investors and entrepreneurs on all subjects related to finance and investing.   Prior to Colby’s focus on investment banking and corporate structure he was a top producing branch manager for some of the largest regional and independent broker dealers with an emphasis on branch expansion and post merger integration. 

Colby Mcfadden Linkedin

Credits: 

Audio Editing – Seth Cross – Frontal Lobe Productions

Intro/Outro – Jef Judin

Music – The Master by Flashing Lights

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